Business tips of the day: The top 7 trending products to sell online

In this day and age, anyone can be an entrepreneur! Thanks to the internet, it’s easier than ever to sell online with an ecommerce business. You don’t need a big budget or fancy office space. You don't even need employees. You just need to know the top trending products to sell online, have some tech skills, and have a bit of marketing savvy. 

Download now: Take your online store to the next level with "The jumbo list of  75 tools that will improve your ecommerce store."Of course, it’s important to sell products people will want to buy, which is why we’ve rounded up the top trending products to sell online in this week’s business tips of the day series.  

Here we go! 

1. Electronics and accessories 

It should come as no surprise that online shoppers love their high-tech gadgets. They’re shopping online using a smartphone, tablet, or computer, after all. 

Younger shoppers aren’t as wary about buying big-ticket items online, so it’s not a bad idea to consider selling big-brand laptops, smartphones, cameras, and speakers.  

To get more sales, consider selling electronic accessories, too. Screen protectors, phone cases, tablet stands, and chargers are all hot-ticket items online.  

If you choose to sell electronics and accessories, though, make sure you always stay up to date with the latest trends, such as wireless charging stations (an industry valued at over $22 billion by 2022), new smartphone versions and sizes, and trending colours and styles. Only selling phone cases for small, old-school Blackberries, after all, isn’t going to make you rich.  

2. Fashion clothing 

If you’re looking to start an online clothing store, then it’s important to understand which top trending products to sell online in this category. You don’t want to sell last year’s fashion, after all. 

To boost sales and ensure your online clothing store is a success, consider selling these types of fashion items that are seeing a surge of demand: 

  • Collared clothing
  • Polka dot print
  • Shape wear
  • Neon clothes (seriously!)

3. Pet products 

If your target online shoppers are anything like me, they LOVE their pets – and they will spend a lot of money on them. It’s tough for a brand to get into the major pet store chains, though, so the online space does tend to be a bit competitive.  

How can you combat this? Choose a niche. That might be selling products for extra-large giant breeds. It might be selling only eco-friendly pet products. It might be selling organic pet foods and treats.  

Pet owners don’t skimp when it comes to their pets’ needs, so you can bet there’s a lot of money to be made in this product category, especially if you focus on high-quality, safe products they can’t find in the big-box stores. 

4. Car accessories 

It’s expensive to buy even a basic model of most vehicles these days – and that basic version might not have all the bells whistles car owners want and need for their commutes. That’s why people tend to spend more after the initial vehicle purchase to customize their cars to their liking.  

Rear cameras, hitches, LED lights, car chargers, steering wheel covers, phone holders, Bluetooth connection cords – the sky’s the limit when it comes to the trending products to sell online for cars.  

5. Sports accessories 

Many people start a new hobby like yoga, running, or strength training and quickly get addicted (runner’s high, anyone?). On their quest to get stronger, faster, and better, they invest in a lot of what they consider to be essential sports accessories and equipment. Sometimes, they even make it a goal to buy a new sport-related product if they reach an exercise goal.

Plus, the world is becoming more aware of the importance of health and fitness, so these types of products are only going to get more popular as more people commit to get into shape. 

According to Amazon’s best sports sellers, trending products in this category include sports bottles, fitness trackers, duffel/gym bags, and basketball nets. 

6. Beauty products 

Whether you’re looking to sell your own makeup or beauty line or just sell existing brands, there are some things to consider when it comes to selling trending beauty products online.  

First, makeup jewels are a booming trend right now since they showed up in the latest Paris Fashion Week.  

Second, nail décor is a noticeable trend that’s bound to attract your audience’s attention this coming year.  

Third, think sustainability, vegan, and cruelty-free. Many people head online to buy these types of makeup, skin care, and beauty products since they have trouble finding items that are eco-friendly or cruelty-free in regular stores. Bonus: they’re also willing to pay more for these items!

7. Hobbies and crafts

In small and rural towns, hobby and craft stores are few and far between. Most serious crafters aren’t interested in getting basic supplies at big-box stores, either. They’re looking for special, unique, and often pricey supplies that will allow their art to shine. So, they head online to find what they’re looking for.  

In this week’s business tips of the day blog post, we share the top trending products to sell online. Consider choosing one of these product categories to start your online business on the right foot.  


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Solange Messier

As the director of digital marketing, I manage BNA Smart Payment’s online presence while promoting its (awesome) brand and reputation. Day to day, I plan, manage, and lead large and small marketing projects from conception to execution and work with the sales team to connect effectively with prospects.

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