Merchant services

How Innovative Payment Solutions Can Modernize Your Car Dealership

Do you feel that your car dealership is lacking something, but you just can’t quite put your finger on what it is? You may want to consider how innovative payment solutions can modernize your business. A new way of processing payments can help you bring in more customers and even save you money. Don’t believe us? Continue reading to discover just how your business can be revolutionized by innovative payment solutions.

Download "The new wave of payment technology: The rise of smart terminals" to  learn more about the credit card machines of the future!

Access More Customers Without Hassle

If your business doesn’t accept credit cards, you’re at a serious disadvantage in today’s market. Many people cannot afford to purchase vehicles with cash. Instead, 58 percent of shoppers prefer to put large expenses on their credit cards. This allows them to pay off the remainder in smaller increments, in a more manageable fashion.

By offering your customers the ability to pay for their purchases with their credit card, you’ll be able to attract more people who would otherwise be unable to afford such a large investment. You’ll also be able to avoid the tedious hassle of trying to coordinate payment without a card. In the end, innovative payment solutions work out for both the customer and the car dealership.

Take Your Terminal Anywhere… Even Online

Terminals that give you the freedom of movement are a great way to modernize your business. Whether a countertop or a handheld terminal, you’ll be able to process your payments whenever you want, wherever you want. The flexibility can’t be beaten and will make business dealings that much easier.

You should also ensure that your terminal comes equipped with all the best features to ensure your customers can pay the way they want. This includes contactless, chip and pin, and magnetic swipe transactions, so every payment type can be accepted.

Ready to take your dealership online? E-commerce solutions allow for you to provide a secure checkout for your customers, even on the world wide web. When we say you can take your terminal anywhere, we really mean anywhere.

Limit Chargebacks

Every business dreads chargebacks. When you only make $1,000 off every sale, it’s important to limit your additional fees to maximize profit. If it boggles your mind why these pesky fees are still around, you’re not alone. However, with today’s innovative payment solutions, you have the ability to limit your company’s chargeback fees. Say goodbye to unnecessary chargeback fees with chargeback protection.

Keep Sensitive Information Safe 

The last thing you want is your customers’ confidential information being confiscated. Security is an essential step in the payment processing chain, and can help consumers feel more at ease using your services.

If your customers are uncomfortable or fearful of jeopardizing their secure information, this could mean big trouble for you. Customers who believe their information is not protected are unlikely to make a purchase from your business, and those that do may never return.

As a car dealership, your primary goal is to establish brand loyalty and create returning customers to ensure a continuous profit chain—you can’t do this if they don’t feel comfortable. Innovative and top-notch security is the best way to ensure you meet the needs of your customers and protect their information at all costs.


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Ben Smith

Ben brings 20 years of experience to his role as IT Director for BNA Smart Payment Systems. Among his many directorial duties, he is responsible for the selection, acquisition, development, installation, maintenance, and support of IT infrastructure. Ben also establishes and leads a cross-functional architectural committee, acts as a technical expert and a critical technical resource across multiple disciplines, and consults on all system implementation, modification and integration activities. He graduated with Honours from Durham Collage in Computer Programming, and takes yearly training courses for security and development technologies to remain up-to-date. Outside of work, he loves playing hockey and skating with his family, and also enjoys gardening and cooking.

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