Payment terminals

Why Is It Important to Choose the Right Point of Sale Solutions?

Once you’ve identified the unique needs of your business, you need to choose the right point of sale solutions that checks all your boxes.

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Point of Sale Solutions on the Move

While you likely have a physical presence, complete with a built-in POS terminal, it’s a good idea to think about other possibilities. For example, let’s say you’re invited to host one of those increasingly trendy pop-up shops in a swanky part of town. Would your point of sale solutions provide you with the ability to do so with comfort and ease? What about heading out to trade shows?

Having the freedom and flexibility to accept payments anywhere is worth considering.


Integration with Other Areas of Your Business

The right POS solutions for your business should also provide a seamless and streamlined process.

For example, is it possible to access data from your logistics and supply chain to instantly update inventory?

Automation is something else that’s valued because you don’t want to spend time transferring information from one platform to another, which can introduce the possibility of unintentional errors.


Managing Inventory

When shopping for the right POS solutions, having the ability to effectively manage inventory is key. Keeping numbers and data up to date for every transaction makes a difference.


Knowing Who Your Customers Are

In addition to managing the products you’re offering, you may want to track customer activity, specifically purchases. For example, some retail point of sale solutions can help manage loyalty programs.

Depending on the data they collect, they can also provide you with insights into specific customer behaviours. This, in turn, can effectively position you to determine which discounts or sales would be best to offer as you move forward.


Analytics and Metrics

Choosing the right POS solutions can also help you track useful and relevant information about the transactions taking place in your business. The best point of sale solutions will also measure data, which is pertinent when it comes to deciding how to improve efficiency and increase sales.

Some important metrics to track include:

  • Sales broken down over time (number of sales by day, week, month, etc.)
  • Sales per employee
  • Staff activities broken down by employee
  • Product reports (to see what’s selling and what’s collecting dust on shelves)
  • Number of orders (broken down by various stages of fulfillment)

Essentially, if you can’t access some of the most basic data with your POS system, then it’s a good idea to keep looking for the right fit to meet your business’ specific needs.


Accessible Customer Service

Due to the nature of business in our modern and globalized era, where we do everything around the clock, choosing the right point of sale solutions for your business should also entail support you can depend on whenever you need it.

For example, if you need any assistance with troubleshooting, encounter a problem, or have a question, knowing you can resolve issues efficiently with a member of the customer support team is reassuring. Having someone accessible anytime and anywhere just makes sense.

In closing, carefully considering your business’ needs, both in the short term and the long term, can help determine the right POS solutions to drive your business.

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Matt Moore

As the President and Co-Founder of BNA Smart Payment Systems, Matt is responsible for the company’s strategic direction, daily operations, and growth. Entrepreneurial by nature, he brings a wealth of sales and marketing experience earned from over 36 years in business. He has developed, implemented, and directed international sales and marketing strategies, established strategic alliances with international companies, and demonstrated leadership in the electronic payments market. Prior to BNA, Matthew served at the senior levels of major EFT/POS companies, helping them increase sales and optimize customer service. Matt is also a father of three, a fitness enthusiast who does power lifting and CrossFit, and he enjoys weekends at the cottage.

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